「掌握優勢跨步職場」職涯輔導系列講座-資管系-網頁行銷與網路團購經營策略分享
活動名稱(Activity Name)：「掌握優勢跨步職場」職涯輔導系列講座-資管系-網頁行銷與網路團購經營策略分享
活動類別(Activity Category)：就業講座
主 講 人：
主講人現職：
演講主題：
報名限制(Identity)：
不限(Anyone)
提供餐點(Provide meals)：
認證類別(Certification category)：
報名日期(Registration Date)：2026/2/23 上午 08:00:00 ~ 2026/3/10 上午 12:00:00
活動日期(Activity Date)：2026/3/11 ~ 2026/3/11
活動時間(Activity Time)：下午1點~下午3點
活動時數(Active Hours)：2 小時
認證點數(Certification points)：0
活動地點(Event Location)：學海堂S109
場地地址(Activity space)：
活動簡介(Introduction)：本活動旨在探討 2025 年網路行銷趨勢與團購經營實務，重點包含：
網路行銷趨勢與工具：
分析 2025 年最新的網路行銷趨勢。
介紹各式網路行銷工具及其應用方式。
團購經營實務：
團購商業模式：解析團購的運作邏輯與商業模式。
開團流程與策略：從選品、預熱、開團到結案的完整流程與經營策略。
團主（KOL/KOC）經營：探討如何尋找、洽談以及維繫與團主的合作關係。
社群媒體經營與文案導購：
如何利用社群平台（如 LINE、FB、IG 等）進行精準行銷。
撰寫具備高轉化率的導購文案技巧。
數據分析與優化：
透過數據解讀團購成效，並進行行銷策略的優化與調整。
活動目標
協助參與者掌握 2025 年網路行銷的新脈動。
建立完整的團購經營思維，學習如何有效提升銷量與獲利。
實質提升學員在數位工具應用與社群經營上的專業技能。
主辦單位(Organizer)：
資訊管理學系
承辦單位(Implementer)：
資訊管理學系
協辦單位(Co-Organizer)：
職涯發展組
聯 絡 人(Contact person)：陳燕琪
聯絡電話(Contact number)：052721001#2611
人數上限(Maximum number of people)：限 90 人 (已報名 14 人)
報名費用(Activity fee)：0 元
售票地點(Ticket sales location)：
附加檔案(Attach file)：
活動海報(Poster)：
備 註(Remark)：此講座可申請「奮起飛揚計畫-職能培育獎勵」，詳細內容請至相關申請網站查詢https://reurl.cc/k8m9q9 。
請選擇身份(Please choose an identity)：
個資保護聲明
Personal Data Protection Statement
【個人資料使用同意書】
【Personal Data Usage Consent Form 】
依據個人資料保護法〈以下簡稱個資法〉第八條第一項規定，向參與本活動與會人員告知下列事項，請參與本活動於進行資料填寫前務必詳閱。
In accordance with Article 8, Paragraph 1 of the Personal Data Protection Act
(hereinafter referred to as the PDPA), participants in this event are hereby
informed of the following matters. Please ensure that you read them carefully
before providing your information for participation in this event.
1.蒐集個人資料單位：南華大學〈以下稱本校〉及其委託辦理本活動之承辦單位。
1.Collection of Personal Data Entity: Nanhua University (hereinafter referred to
as "the University") and the commissioned unit responsible for organizing this
event .
2.蒐集目的：「
「掌握優勢跨步職場」職涯輔導系列講座-資管系-網頁行銷與網路團購經營策略分享」活動紀錄所需。
2.Purpose of Collection: Necessary for the recording of the "Event Name"
activities
3.個人資料之類別：姓名、聯絡電話、Email等資訊。
3.Categories of Personal Data: Name, contact phone number, email, and other
information.
4.個人資料利用之期間、區域、對象及方式：
4.Period, Scope, Recipients, and Methods of Personal Data Utilization ：
(1)期間：個人資料蒐集之特定目的存續期間、依相關法令或契約約定之保存期限，或本校因執行業務所需之保存期限。
(1)Duration: The specific purpose for which personal data is collected, the
retention period specified by relevant laws or contracts, or the period required
by the University for the execution of its business.
(2)地區：本國
(2)Region: Domestic
(3)對象：本校、本校委託機關及執行本活動時之必要相關人員。
(3)Recipients: The University, agencies commissioned by the University, and
necessary personnel involved in the execution of this event.
(4) 方式：以自動化機器或其他非自動化之利用方式。
(4) Method: Utilized through automated machines or other non-automated means.
5.依據個資法第三條規定，本活動參與者了解，就其所提供之個人資料得行使下列權利：
5.In accordance with Article 3 of the Personal Data Protection Act, participants
in this event understand that they have the following rights regarding the
personal data they provide:
您可依個人資料保護法的規定，就本校所保有您的個人資料向本校行使查詢或閱覽、製給複製本、補充或更正、停止蒐集處理或利用、刪除之權利，惟依法本校因執行職務所必須者，得不依本活動參與者請求為之。
In accordance with the provisions of the Personal Data Protection Act, you may
exercise the right to inquire or review, obtain copies, supplement or correct,
suspend the collection, processing, or use, and request deletion of your
personal data held by the University. However, the University may be exempted
from complying with such requests if it is necessary for the performance of
official duties in accordance with the law.
6.不提供個人資料所致權益之影響：
6.The impact of not providing personal information on your rights and interests.
本活動參與者可自由選擇是否提供本校署其個人資料，若拒絕提供相關個人資料，將無法參加活動，經檢舉或本校發現不足以確認本活動參與者的身分真實性或其他個人資料冒用、盜用、資料不實等情形，至本校署無法進行必要之確認作業，本校得停提供本活動相關服務，如有不便之處敬請見諒。
Participants in this event are free to choose whether to provide their personal
information to the University. If the relevant personal data is refused,
participation in the event will not be possible. In the event of a report or if
the University discovers insufficient evidence to confirm the participant's
identity or other instances of personal information misuse, impersonation, or
false information, and the University is unable to conduct necessary
verification procedures, the University reserves the right to suspend the
provision of related services for this event. We apologize for any inconvenience
this may cause.
7.茲本人同意提供個人資料〈姓名、聯絡電話、Email〉予承辦單位及主辦單位，並同意得為活動參與、資料儲存與整理、郵寄、稅務等用途蒐集、處理及利用本人之個人資料，利用之期間、地區、對象及方式均不受任何限制，並得委託第三人為前述之行為。
7.I hereby consent to provide my personal information (name, contact phone
number, email) to the commissioned unit and the organizing unit, as stated in
Section 3. I agree that my personal data may be collected, processed, and used
by the organizing unit for the purposes of event participation, data storage and
organization, mailing, taxation, etc. There are no restrictions on the duration,
region, recipients, and methods of utilization, and the organizing unit may also
delegate these actions to a third party.
8.本人了解就所提供之個人資料依法得行使查詢或請求閱覽、請求製給複製本、請求補充或更正、請求停止蒐集、處理或利用以及請求刪除等權利。
8.I hereby consent to provide my personal data (name, contact number, email)
(consistent with the content of Article 3) to the organizing and administering
entities. I agree that my personal data may be collected, processed, and
utilized for purposes such as event participation, data storage and
organization, mailing, and tax-related matters. The duration, region,
recipients, and methods of such use shall not be restricted. Additionally, I
consent to the delegation of the aforementioned activities to third parties.
9.自本志工服務時間(活動期間)蒐集之個人資料，資料保存期限7個月後(由各單位依據自己個資盤點表上的保存期限)將該資料進行刪除銷毀程序。
9.The personal data collected during my volunteer service period (specified
during the event) will be deleted and destroyed after a retention period of 7
months (in accordance with the retention period on the personal data inventory
table of each unit).
個資保護聲明*(必填)
Personal Data Protection Statement * (Required)
【同意請勾選】
【Agree to the personal data protection statement】